Driving the transformation of Grupo Simon. Enthusiastic about business and technology. Strong background in international business development as General Manager, with experience navigating diverse markets, developing growth strategies, and leading teams for sustainability. With deep knowledge of clients and internal operations, and a strong interest in business digitalization, I have spent the past two and a half years as Chief Information and Digital Officer of the Board, leading the comprehensive transformation of Simon Group. Master’s in Internet Business (MIB) from ISDI.